Notes on automation, AI agents and shipping software
Practical guides on automating operations, building AI agents and shipping software that lasts. No fluff, no hype.
10 articles · 8 topics
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Automations fail quietly: how to make yours loud
A manual process fails where somebody can see it. An automation can fail for weeks before anyone notices. Six habits that make your workflows report their own problems.
Read articleZapier, Make, n8n or custom code? How to choose
There is no single best automation tool. There is the right one for your volume, your team and how much a failure would hurt. A practical guide to choosing between the four.
Read articleCustom CRM or off-the-shelf? A checklist for deciding
For most businesses an off-the-shelf CRM is the right answer. Sometimes it is not. Here are the signs that you have outgrown one, and what building your own really costs.
Read articleWhat an AI support agent should handle (and what it shouldn't)
An AI agent can take a big share of your support load, but only if you decide up front what it owns and when a person steps in. Here is how to draw that line.
Read articleWhatsApp Business app vs the API: what actually changes when you automate
The free WhatsApp Business app is fine until your inbox becomes a bottleneck. Here is what the WhatsApp Business Platform (the API) adds, the rules that come with it, and how to decide.
Read articleHow an AI assistant answers from your documents (and why it sometimes gets it wrong)
An assistant that answers from your own documents is only as good as those documents, and how it finds them. Here is how it works in plain language, and the fixes that make the biggest difference.
Read articleHave a process eating your team's time?
Tell us about it and we'll say honestly whether automation is the right fix.






